Verve Coffee Roasters

A Seamless Coffee Subscription Experience

We partnered with Verve Coffee Roasters, a leading specialty coffee roaster, to launch a custom-designed subscription experience on their website. Our goal was to create a user-friendly solution that would drive engagement and streamline the ordering process. The result was a seamless, intuitive subscription flow that led to higher customer conversions, increased engagement, and a notable boost in average order value. Verve was thrilled with both the functionality and the smooth implementation of the design.

Main Stack

Challenge

Verve Coffee Roasters needed a robust subscription model to match the quality of their specialty roasts. Their existing infrastructure lacked the tools to give customers a smooth, self-service subscription experience – from choosing blends and frequencies to managing upcoming orders. Without this, they were leaving recurring revenue on the table and missing a key engagement touchpoint with their most loyal customers.

They needed a solution that integrated tightly with their Shopify Plus store, handled custom checkout flows, and gave customers an intuitive portal to manage their subscriptions – all without disrupting their existing ordering experience.

Solution

We integrated ReCharge’s subscription platform into Verve’s Shopify Plus store with a custom-designed subscription flow – from product selection through checkout. Customers could choose their roast, set delivery frequency, and manage orders through a branded self-service portal. The front-end experience was built to feel native to Verve’s brand, not a bolted-on third-party widget.

The Result

The new subscription experience transformed Verve’s online business. The seamless integration of ReCharge with their Shopify Plus store gave customers the self-service tools they’d been missing – and the numbers reflected it immediately.